In this post I will give you 6 tips to improve SEO in 2013. Google is changing their algorithm for giving most relevant result for users. However one thing always remain after any search engine algorithm update, “Content“. It will be always on top.
SEO Tips for 2013
1. Unique and fresh content
If You are copied content from other website, Search Engines will punish you specially Google. Not only in your website, don’t post duplicate guest post or articles. This may leads to get penalties your website and your ranking will goes down than current rankings.
Before you submit any content, make sure it is not already exists. You can use some online websites to check duplicate content. Here are some website.
2. High quality content
Content is always king. When writing a content make sure you are using your targeting keywords in it. Writing keywords in first paragraph and last sentence may make your content better. But don’t use keywords much more otherwise your website will get punish for Keyword Stuffing.
Keep it fine in length. Don’t write too short or too long content. If your article is too short search engines can easily identify that your content is spam. That’s while most of article submission sites only approve articles more than 300 words. Write content for users more than SEO.
3. Natural Backlinks
Building backlinks are going to be very challenging. Google accept only natural backlinks to avoid spam sites. Many of websites are hitting by Google penguin. So build links naturally. Comment spam will not work any more. Even Google will punish exact match anchor text links, when you are using same anchor text while link building. Better is to avoid backlinks from untrusted websites. So you should avoid these Mistakes in SEO to rank your website better in Google and other search engines. You can use “Disavow links” in Google webmaster tools to avoid spam links. Try to earn some good backlinks, It is going to be really difficult to get do-follow links.
4. Internal links
Internal links is a very good SEO technique. It have so much features too. Internal links will makes bounce rate lower. Users have the ability to click on relevant links, and you will get good ranking in SEO and a free backlink. You can use related topics or posts after each post. But it should be relevant. By doing this visitors will not leave your website. You can also use “Breadcrumbs” to improve internal links. If you are using WordPress, you can checkout some essential SEO plugins that may make your blog’s rank better.
5. Social media
Social media have a great role for SEO in 2013. Getting likes in social media is showing that your content is good. Google +1, Facebook likes , Tweets will play a major role in Search engine optimization. After publishing your content make sure you are submitted post to social media websites such as Facebook, Google +1, twitter. Also your post will get more publicity in social marketing. So Share your post after publish.
6. Mobile friendly website
Day by day each people are jumping from PC to tablets, smart phones etc. So half percent of your visitors will come from tablets or smart phones. Ensure you are optimized your website for these mobile devices and this will be a great experience for your visitors! If your blog is WordPress, free WordPress plugins are available to make your website mobile friendly.
More than this Google Author Rank play a great role on SEO. To make search more friendly Google has changed their algorithm frequently. Search engine optimization for Google is going to be really difficult. Anyway Focus on your content!